Bruce Ishimatsu has over 3 decades of Big Law firm legal and business experience which is available to companies and individuals who seek sound legal and business advice to move their business objectives forward. Bruce provides hands-on legal representation to expertly assess and implement business strategies to maximize results and minimize risk and cost.
Bruce handles a select group of clients to help them navigate legal issues and, if necessary, to represent them in courts and arbitrations to resolve disputes. The focus of his practice is to make sense out of complex situations and help clients decide how to advance business goals and, if necessary, to engage in dispute resolution in courts and arbitrations. Bruce takes pride in helping clients avoid litigation whenever possible but when necessary, he is a tenacious advocate in court for his clients.
Early and careful assessment of business and legal situations
is the key to client success because it saves time, avoids missteps and minimizes cost. Bruce constantly evaluates a client’s situation to adapt to changing circumstances and to craft legal advice to fit a client’s goals, business style and budget. Given his high level of experience, Bruce functions well as outside general counsel for a company by understanding all aspects of the business, its personnel and objectives while rendering real-time legal advice.
Billing arrangements vary from monthly retainers to tiered offerings to flat rates to hourly rates, all of which provide clients with maximum value.
Bruce has broad and deep experience handling civil litigation including contract disputes, intellectual property, trade secrets, unfair competition, false advertising, commercial and consumer finance, product distribution, franchising and antitrust in a wide spectrum of industries.
Bruce has worked on special assignments with law departments within major corporations such as major automotive finance companies and a worldwide apparel company.
A graduate of a top tier college and prestigious law school, Bruce dedicates time to professional bar associations and community organizations to further their goals while broadening his business perspective and sharpening his organizational skills.
Bruce is a frequent lecturer and author of legal issues and lives and works in Marina del Rey, California.